Occasion dressing should not mean a one-wear purchase. Here is how to choose dresses that feel special and still earn their place in your wardrobe.
Quick picks
The finds we look at first — good starting points whatever you choose.
Our detailed recommendations
Buying guide
How to choose occasion dresses
- Know the occasion's level of formality — formal, semi-formal or cocktail.
- Buy for your real calendar, not one dream event.
- Prefer versatile silhouettes you can style again with different accessories.
- Choose a colour that flatters you and suits the season.
- Check the care instructions. A dress you can't maintain is a liability.
What to consider
- Formality level
- Re-wear potential
- Fit and comfort
- Care and fabric